Review invitation templates
We've tested a lot of review invitation templates. These are the best.
The helper
🥇The goal
Appeal to your customer’s desire to help others.
⭐Why it works
It’s hard to find a business you can trust. You know it, they know it because they’ve been through it. By framing it as an opportunity to help others, you are appealing to the philanthropic side of their ego.
The simple task of helping other people like them find a business they can trust. They feel good, you feel good, and potential customers feel confident in picking you. It’s a win-win-win.
Template
Subject: Help others [solve primary paint point in your area]
Body:
Hey {{firstname}},
For many, finding a [business type] that [solving problem in your area] can be hard.
But you can help them (and us)...
How?
By leaving us a Google review and helping other people like you get someone who actually cares about [problem that you solve].
All you have to do is click Google to leave us a review
LINK TO GOOGLE
A much appreciative small business owner,
[Your name]
Helper example - Dentist
Subject: Help others find the right dentist in Brisbane
Body:
Hey John,
Thank you for letting us take care of your teeth over the years.
For many, finding someone who actually cares about their teeth in Brisbane can be hard.
But you can help them (and us)...
How?
By leaving us a Google review and helping other people like you get someone who actually cares about their teeth.
All you have to do is click this link (it only will take 2 mins)
LINK TO GOOGLE
A much-appreciated business owner,
Saul
Helper example - Emergency Electrician
Subject: Help others find the right emergency electrician in Utah
Hey John,
Thanks for letting us help you get the lights back.
For many, finding the right electrician in an emergency around Utah can be hard.
But you can help them (and us)...
How?
By leaving us a Google review and helping other people like you get someone who actually cares about turning the lights back on.
All you have to do is click this link (it only will take 2 mins)
LINK TO GOOGLE
A much-appreciated business owner,
Saul
Helper example - Microblader
Subject: Help others get the perfect eyebrows
Hey Bec,
We are so happy you love your beautiful new eyebrows - we love them too!
For many, finding someone who actually cares about their eyebrows is hard.
But you can help them (and us)...
How?
By leaving us a Google review and helping other people like you get someone who actually cares about how they look.
All you have to do is click this link (it only will take 2 mins)
LINK TO GOOGLE
A much-appreciated business owner,
Saul
The Shorty
🥇The goal
Appeal to your customer’s desire to do things quickly.
⭐Why it works
We are busy. If your email is longwinded and you don’t get to the point, your customer will feel the review process will take to long.
The key here is to get to the point.
Template
Suggested Subject: [name], How Did We Do?
Body:
Help us improve, {{firstname}}!
We hope you enjoyed your experience as our customer, but want to know for sure.
Tell us how you really feel right here:
LINK TO GOOGLE
Best,
Shorty
Shorty example
Suggested Subject: John, how did we do?
Body:
Help us improve, John.
We hope you enjoyed your experience as our customer, but want to know for sure.
Tell us how you really feel right here:
LINK TO GOOGLE
Best,
Shorty
The Favor
🥇The goal
Appeal to your customer’s desire to help local businesses
⭐Why it works
We like helping local businesses. It is kinda in our DNA. We love the small business story.
We love to help them beat the big competition.
Template
Subject: {{firstname}}, we have a quick favor to ask
Hey {{firstname}},
We have a quick favor to ask. Would you mind heading to Google and writing a quick review?
Reviews help us to keep up with your needs and they also help others like you to make confident decisions about [the problem you solve].
As a small business, reviews are one of the most important things to our success (and it's free for you to do!)
Seriously, it would mean the world to me and everyone at [your business name] - I don't say that lightly.
LINK TO GOOGLE
A much-appreciated business owner,
[Your name]
Favor example - Florist
Subject: Steph, we have a quick favor to ask
Hey Steph,
We have a quick favor to ask. Would you mind heading to Google and writing a quick review?
Reviews help us to keep up with your needs and they also help others get amazing flowers.
As a small business, reviews are one of the most important things to our success (and it's free for you to do!)
Seriously, it would mean the world to me and everyone at Flower Power - I don't say that lightly.
LINK TO GOOGLE
A much-appreciated business owner,
Jackie
